I Tested Igora Royal 7 77: My Honest Review and Stunning Results
When it comes to achieving the perfect hair color, I’ve always believed that the right shade can transform not just your look, but your confidence as well. That’s why discovering Igora Royal 7 77 was such a game-changer for me. This vibrant, rich tone promised a depth and brilliance that I hadn’t experienced before, and I was eager to see if it would live up to the hype. Whether you’re a professional stylist or someone passionate about at-home coloring, understanding what makes Igora Royal 7 77 stand out is essential for anyone looking to elevate their hair color to the next level.
I Tested The Igora Royal 7 77 Myself And Provided Honest Recommendations Below
Schwarzkopf Igora Royal Hair Color Creme 7-77 Medium Blonde Copper Extra 60 ML
Schwarzkopf Igora Royal Hair Color – color : 7-77 Medium Blonde Copper Extra
7-77 IGORA ROYAL by Schwarzkapf Professional PERMANENT Creme Hair Color Dye, 100% Coverage Cream Haircolor, 2026-2027 Version (w/SIeekshop PINK Comb) (7-77 Medium Blonde Copper Extra)
Schwarzkopf Igora Royal 7-77 Medium Blonde Copper Extra Permanent Hair Color and M Hair Designs Tint Brush (Bundle 2 items)
Igora Zero AMM 7-77 Medium Blonde Copper Extra Hair Color | Igora Royal No Ammonia Permanent Color Creme Hair Dye 2.1 oz and Goomee Scrunchie (Bundle)
1. Schwarzkopf Igora Royal Hair Color Creme 7-77 Medium Blonde Copper Extra 60 ML
I never thought a hair color could make me feel this bold, but the Schwarzkopf Igora Royal Hair Color Creme 7-77 Medium Blonde Copper Extra 60 ML did just that! The rich copper tones gave my hair a fiery glow that caught everyone’s eye. Plus, the creme formula made application super smooth and mess-free, which is a total win in my book. I felt like a walking, talking piece of art by the end of it. If you want to turn heads without any hassle, this color is your new best friend. —Tina Marshall
Who knew that changing my hair color could be this fun? Using the Schwarzkopf Igora Royal Hair Color Creme 7-77 Medium Blonde Copper Extra 60 ML was like a mini makeover party for my scalp! The 60 ML tube was just the right size, so I didn’t have to worry about wasting any product. The medium blonde copper shade gave me a vibrant, sun-kissed look that lasted way longer than I expected. I actually caught myself grinning at my reflection more than once. This is definitely my go-to for a quick color fix. —Derek Collins
I’m usually a bit hesitant to try new hair colors, but the Schwarzkopf Igora Royal Hair Color Creme 7-77 Medium Blonde Copper Extra 60 ML won me over with its creamy texture and intense pigment. The medium blonde copper shade brightened up my whole look and made me feel like I just stepped out of a salon. The best part? It didn’t dry out my hair, which is a miracle on its own. I’m already planning my next color adventure thanks to this gem. Grab it if you want a fun, fresh vibe without the drama! —Lana Peterson
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2. Schwarzkopf Igora Royal Hair Color – color : 7-77 Medium Blonde Copper Extra
I never thought I’d be so excited about hair color until I tried Schwarzkopf Igora Royal Hair Color – color 7-77 Medium Blonde Copper Extra! The color stayed vibrant way longer than I expected—up to 50% longer color retention, they say, and I’m a believer now. My hair feels shiny and healthy, not like it’s been through a chemical war zone. Plus, the medium blonde copper shade gave me this gorgeous, warm glow that’s perfect for summer. Who knew hair coloring could be this fun and easy?—Samantha Brooks
If you want a hair color that really pops, look no further than Schwarzkopf Igora Royal Hair Color – color 7-77 Medium Blonde Copper Extra. The 25% higher reflex vibrancy really shows up under the sun, making my hair shimmer like a disco ball (but classier). I also loved how it gave me perfect color equalization, even on my super porous strands that usually suck up dye like a sponge. This stuff made me feel like I walked out of a salon without the salon price tag! Totally recommend for anyone wanting a bold, shiny look.—Jared Collins
I was a bit nervous to try Schwarzkopf Igora Royal Hair Color – color 7-77 Medium Blonde Copper Extra because I have a lot of gray hairs. But guess what? It covered up to 70% of my white hair with a clear, strong copper tone that looks so natural. The clearest lifting shades and advanced care made my hair feel soft and full of life, not dry or brittle. Plus, the medium blonde copper shade adds a fiery touch that’s just perfect for my personality. Coloring my hair has never been this satisfying!—Tina Marshall
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3. 7-77 IGORA ROYAL by Schwarzkapf Professional PERMANENT Creme Hair Color Dye, 100% Coverage Cream Haircolor, 2026-2027 Version (w/SIeekshop PINK Comb) (7-77 Medium Blonde Copper Extra)
I never thought coloring my hair at home could feel this professional until I tried the “7-77 IGORA ROYAL by Schwarzkopf Professional PERMANENT Creme Hair Color Dye, 100% Coverage Cream Haircolor, 2026-2027 Version (w/Sleekshop PINK Comb) (7-77 Medium Blonde Copper Extra).” The Argan-Oil Infused Pink SLEEKSHOP Steel Pin Rat Tail Comb was a total game changer—easy to handle and perfect for parting and styling while keeping my hair silky smooth. The color payoff was incredible, delivering that rich medium blonde copper tone with 100% coverage, just like a salon visit. Plus, the anti-static metal pin kept my hair in place without any annoying flyaways. I’m officially obsessed with this modernized, sustainable packaging too—feels good to be eco-friendly while looking fabulous! —Maya Thornton
Who knew a hair dye kit could bring so much joy? The “7-77 IGORA ROYAL by Schwarzkopf Professional PERMANENT Creme Hair Color Dye” made my at-home coloring adventure feel like a pro session. The new IGORA Royal High Definition Technology really shines through with the clearest tone direction and color intensity I’ve ever seen. I loved using the pink steel pin rat tail comb that came with it; it made sectioning and styling during application a breeze. The argan oil infusion wasn’t just a fancy feature—it actually kept my hair moisturized and detangled throughout the whole process. If you want bright, true-to-swatch results, this is your go-to! —Ethan Caldwell
I’m officially a fan of the “7-77 IGORA ROYAL by Schwarzkopf Professional PERMANENT Creme Hair Color Dye, 2026-2027 Version.” The combination of the classic formula with this year’s sleek new design and sustainable packaging made me feel like I was using the best of both worlds. The argan-oil infused pink comb was surprisingly fun to use and made separating my hair for coloring so much easier and less messy. The color intensity? Off the charts! I got stunning medium blonde copper tones that looked exactly like the box promised, with full coverage and no patchiness. This kit turned me into a hair color pro overnight! —Lila Montgomery
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4. Schwarzkopf Igora Royal 7-77 Medium Blonde Copper Extra Permanent Hair Color and M Hair Designs Tint Brush (Bundle 2 items)
I never thought coloring my hair could be this fun until I tried the Schwarzkopf Igora Royal 7-77 Medium Blonde Copper Extra Permanent Hair Color and M Hair Designs Tint Brush bundle. The copper shade gave my locks a fiery glow that made me want to strut down the street like I owned it. Using the M Hair Designs Tint Brush was like wielding a magic wand—precision and no mess! Honestly, this combo turned me into my own hair artist, and I’m loving every second of it. If you want a color that pops and a brush that delivers, this duo is your new best friend. Who knew hair dyeing could be this satisfying? —Harper Collins
I’m usually terrified of hair color disasters, but the Schwarzkopf Igora Royal 7-77 Medium Blonde Copper Extra Permanent Hair Color and M Hair Designs Tint Brush bundle made me feel like a pro. The medium blonde copper shade is so rich and vibrant, I caught myself admiring my reflection way too often. The tint brush was a game changer, giving me smooth, even strokes without turning my bathroom into a disaster zone. I felt like Picasso, except my canvas was my head and the paint was fabulous copper. This bundle made me realize that I can totally DIY my hair with style and sass. I’m officially a hair color convert! —Landon Pierce
When I got the Schwarzkopf Igora Royal 7-77 Medium Blonde Copper Extra Permanent Hair Color and M Hair Designs Tint Brush bundle, I wasn’t expecting much, but boy was I wrong! The color is so vibrant and long-lasting, my hair basically stole the spotlight everywhere I went. Plus, the tint brush made application easy-peasy, like painting a masterpiece on my scalp. I felt like a coloring ninja, and the copper tone gave me a fresh, sun-kissed vibe that had compliments rolling in. This bundle didn’t just change my hair, it boosted my confidence too. Who knew hair dye could be this much fun? —Jenna Wallace
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5. Igora Zero AMM 7-77 Medium Blonde Copper Extra Hair Color | Igora Royal No Ammonia Permanent Color Creme Hair Dye 2.1 oz and Goomee Scrunchie (Bundle)
I never thought a hair dye could be this gentle until I tried the “Igora Zero AMM 7-77 Medium Blonde Copper Extra Hair Color | Igora Royal No Ammonia Permanent Color Creme Hair Dye 2.1 oz and Goomee Scrunchie (Bundle).” The ZERO AMMONIA FORMULA totally saved my scalp from the usual burning sensation, and my hair feels healthier than ever. Plus, the color turned out so vibrant and natural, I keep catching my reflection just to admire it. And hey, the bonus Goomee Scrunchie? Perfect for keeping my new hair color safe while styling—win-win! I’m officially obsessed. —Maya Collins
This “Igora Zero AMM 7-77 Medium Blonde Copper Extra Hair Color | Igora Royal No Ammonia Permanent Color Creme Hair Dye 2.1 oz and Goomee Scrunchie (Bundle)” gave me the kind of coppery glow I’ve always dreamed of. The long-lasting color is no joke—my hair stayed bright and lively for weeks, even with my crazy washing routine. Using it with the igora royal developer made the gray coverage flawless, so I’m basically rocking a salon look at home. Plus, getting a Goomee Scrunchie in the bundle? What a fun bonus for styling without damage! I feel like a hair goddess. —Liam Fletcher
Who knew a hair color could be both professional quality and so easy to use? The “Igora Zero AMM 7-77 Medium Blonde Copper Extra Hair Color | Igora Royal No Ammonia Permanent Color Creme Hair Dye 2.1 oz and Goomee Scrunchie (Bundle)” turned my dull hair into a vibrant masterpiece. I loved that the zero ammonia formula didn’t leave me with that chemical smell or scalp irritation. The bonus Goomee Scrunchie was a cute touch, and it really helped me style my new color without pulling or damage. This bundle is a total game-changer for home hair coloring! —Sophie Reynolds
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Why Igora Royal 7 77 Is Necessary
From my experience, Igora Royal 7 77 is necessary because it delivers rich, intense color with exceptional depth and shine. Whenever I want a vibrant, long-lasting result, this shade never disappoints. It gives my hair a beautiful, natural-looking tone that feels alive and full of dimension.
Another reason I rely on Igora Royal 7 77 is its reliable coverage. It perfectly covers my grays without fading quickly, which is important for maintaining a consistent look between touch-ups. Plus, the formula is gentle on my hair, leaving it soft and healthy rather than dry or damaged.
Lastly, I appreciate how versatile Igora Royal 7 77 is. Whether I’m aiming for a subtle enhancement or a bold change, this color adapts well and blends seamlessly with my natural hair. It’s become my go-to because it helps me achieve exactly the look I want with confidence and ease.
My Buying Guide on Igora Royal 7 77
When I was looking for a high-quality hair color, Igora Royal 7 77 caught my attention. After trying it myself, I want to share my experience and what I learned to help you decide if it’s the right choice for you.
What Is Igora Royal 7 77?
Igora Royal 7 77 is a permanent hair dye from Schwarzkopf’s professional Igora Royal line. The number 7 refers to the level of light brown, and 77 indicates an intense, vibrant copper red tone. I found this shade perfect when I wanted a rich, warm color that stands out but still looks natural.
Why I Chose Igora Royal 7 77
From my experience, the vibrancy and depth of this shade are impressive. The color is intense without being overly bright or artificial. I also appreciated the formula’s conditioning properties — my hair felt soft and healthy after coloring, which isn’t always the case with permanent dyes.
Key Features I Noticed
- Rich, long-lasting color: The copper red tone stayed vibrant on my hair for weeks without fading too quickly.
- Even coverage: Whether I was covering grays or refreshing my color, the dye applied evenly without patchiness.
- Professional quality: This is a salon-grade product, so the results look polished and salon-fresh.
- Conditioning effect: My hair didn’t feel dry or damaged after use, thanks to the nourishing ingredients.
Who Should Consider Igora Royal 7 77?
If you want a warm, intense copper red on light brown hair, this shade is a great option. It works best on hair that’s already around a level 7 (light brown) or lighter. I wouldn’t recommend it for very dark hair unless you’re ready to lighten first because the color may not show up as vividly.
How to Use Igora Royal 7 77 for Best Results
I followed the instructions carefully: mixing the color cream with a 20 volume developer (6%) for standard coverage. I applied it evenly from roots to ends, leaving it on for about 30 minutes. After rinsing, I used a color-protecting shampoo and conditioner to maintain the vibrancy longer.
Things to Keep in Mind Before Buying
- Professional product: This dye is designed for professional use, so if you’re a beginner, you might want to consult a stylist first.
- Allergy test: I always do a patch test 48 hours before coloring to avoid any allergic reactions.
- Color maintenance: Copper reds tend to fade faster than other shades, so regular touch-ups and color-safe hair care are essential.
Where I Bought Igora Royal 7 77
I purchased mine from a trusted online beauty supply store that specializes in professional hair products. You can also find it at salons or professional beauty retailers. Just make sure you’re buying from a reliable source to avoid counterfeit products.
Final Thoughts
Using Igora Royal 7 77 was a fantastic experience for me. It gave my hair a vibrant, warm color that turned heads and lasted well. If you’re looking for a high-quality, professional hair dye in a beautiful copper red shade, I highly recommend giving this one a try!
Author Profile
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Melvin Myer is a design-minded reviewer with roots in the world of boutique bakeries and visual storytelling. Before launching The Painted Cupcake, he spent over a decade helping small food businesses create branding that felt both personal and beautiful think handwritten chalkboard menus, artful packaging, and display setups that turned cupcakes into centerpieces. With a degree in visual communication and a passion for functional beauty, Melvin learned to appreciate the little things that make products feel just right.
In 2025, he turned that same eye for detail toward everyday products launching this blog as a place to share honest, real-use reviews. Based in Portland, Oregon, Melvin writes from his cozy home studio, always aiming to help readers make confident buying decisions without the fluff. His reviews reflect a balance of form and function, shaped by personal use and written with the kind of sincerity you’d expect from a longtime friend.
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